2019 saw Creative Concern lucky enough to work on two major projects launched during UN Climate Week in New York. One was a major report on urban transitions for the World Resources Institute and C40, while the other was a global campaign for the World Green Building Council. The World Resource Institute is a non-profit organisation working with global leaders to ensure people and nature can thrive together.

Transforming complex environmental issues into powerful, inclusive experiences. Accendiamo il futuro (Let’s Light Up the Future) is a two-day event in Rome focused on energy in all its forms: environmental, social, and symbolic. The initiative brought together more than 100 young green activists under 30 from across Italy’s cooperative world, along with students from an art high school.

Belgian start-up Soil Capital is dedicated to supporting farmers to adopt regenerative farming practices by 2025. It helps those that farm over large areas to capture CO2 in the ground to not only increase soil health but to solve the effects of climate change. Its ultimate goal? To convert one million agricultural hectares to regenerative agriculture across France, UK and Belgium.

UNFPA has been operating in Turkey for 50 years. During this time, the organisation has managed a wide range of rights campaigns from birth control to women’s rights, and from discrimination to body- and health-related rights.  In 2022, the organisation wanted to create a special campaign to celebrate its 50th anniversary and increase awareness of the UNFPA’s global goals.

Renewi is a waste-to-product company that arose from the merger of waste service providers Van Gansewinkel and Shanks. With the name change, this new Belgian and international player wanted to rid itself of its old image, create a new greener identity and make an active contribution to a sustainable society. The waste management company aims to be the authority in circular enterprise and thinking. To involve Belgian entrepreneurs in this narrative, in 2017, Renewi went looking for a communication partner that shares the same values.

Do sustainability, cooking and football go together? Absolutely! To mark the 2024 European Football Championship in Germany, the BMUV (Federal Ministry for the Environment, Nature Conservation, Nuclear Safety and Consumer Protection) is sponsoring a recipe competition for trainee chefs - the KochCup. Its aim is to give sustainably produced food and planet-friendly dishes a permanent place in chef training.

Umicore specialises in, among other things, recycling precious metals and producing rechargeable battery materials and emission control catalysts. The group understands its social responsibility and uses its technological know-how, scientific expertise and connections to help transform the sector.

Addressing critical issues in times of multiple crises

Our world faces an environmental emergency, significant social unrest, and a series of challenges in corporate governance. To address the significant environmental and social challenges we face, it is critical to highlight the importance of communication and solution-finding through dialogue related to sustainability.

Regenerative Alliance, a Swiss-based non-profit, supports leaders and entrepreneurs working towards a regenerative economy. It prides itself on helping business leaders grow and foster deeper bonds with self, society and nature. For this particular project, the organisation’s main goal was to attract CEOs from medium and large European companies to take part in its first two innovative Regenerative Alliance Summits in 2019 and 2021. Once signed up, summit attendees would experience an immersive and inspiring event, focused on opening their eyes to regenerative practices.

A campaign by Myra İstanbul for İstanbul Metropolitan Municipality and WRI Turkey. The “Promise to Istanbul: Walkability Vision” campaign promotes a walkable, liveable city vision for one of the world’s largest metropolitan areas. At the core of the project is a manifesto, stating “Walkable, liveable Istanbul will be planned jointly. It will be accessible, barrier-free and sustainable for all,”.

‘we’re not perfect yet, but we go for better. tap water is without a doubt the best option in our fight against waste, but it isn’t always readily available. and sometimes you just crave something different. that’s where b-better water comes in’ – make sense Ghent & Amsterdam

We helped Les Carrières de la Pierre Bleue Belge to identify and reinforce all its sustainable assets in order to differentiate itself. Through strategic counselling and the development of positive communications tools, Belgian bluestone achieved a higher profile, stronger brand recognition and improved market results.

Turning waste into new useful materials. The Brantner Group puts the basic principles of a circular economy into practise. To put best practises, insights and inspirations into circulation gugler* developed a customer magazine.

Your Nature is a magnificent eco-resort set in 280 hectares of lakes and forests in the north-west of Belgium. Springtime was appointed to create a communication and event concept for the launch, the press conference and the open door weekend.